At last, someone who I can't Google or Wiki any detailed information about.  Not even imdb lists his date of birth.  So here's what little I know.

Friedlander was a visual effects designer who worked on several different BBC productions, most notably Doctor Who.  He created and designed many of the monsters and alien characters in the original series, such as the Ice Warriors, Sontarans, Zygrons, Ogrons, Draconians, Sea Devils and Wirrn.  In the above photo he is shown holding the head of perhaps his most nefarious creation:  Davros, creator of the Daleks.  He also worked on the popular Britcom Dad's Army.  He last credit is listed at imdb in 1975.

It looks like he's smoking a Peterson.